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Turn curiosity into customers.

Step-by-step flows that qualify, persuade, and convert - with countdowns, testimonials, A/B tests, and conversion tracking baked in. The growth engine for landing pages and lead gen.

See a funnel score a lead

A live preview. Nothing is saved or sent.

Live preview

Step 1 of 3.

What brings you in?

Each answer scores the lead, live.

Funnels
  • Multi-step builder
  • A/B testing with real stats
  • Conversion tracking
  • Lead scoring
  • Industry templates
  • Plan-based submissions, no overage fees
What you get

Everything you need, nothing you don't.

Turn curiosity into customers. Built for the way you actually work, with no setup headaches and no surprises.

Multi-step builder

Guide visitors one friendly step at a time, with hero, question, and sign-up screens you arrange by dragging.

Funnel analytics reporting 412 sessions, 97 completions and a conversion rate of 23.5 percent for a free trial funnel.
  • A/B testing with real stats

    Try two versions and let the numbers pick the winner, so you improve from evidence, not hunches.

  • Conversion tracking

    See exactly where people convert and where they drop off, so you fix the step that is costing you customers.

  • Lead scoring

    Score answers automatically so sales hears about the hot leads first, with the context to know why.

  • Industry templates

    Start from a flow built for your line of work - coaching, real estate, agencies, SaaS, and more.

  • Countdowns and testimonials

    Add a little nudge and a little proof - timers, testimonials, and rich content - to keep momentum going.

How it works

Build it. Share it. Watch it land.

  1. Step 1

    Build it

    Start from an industry template or describe your offer, then map the steps, questions, and scoring.

  2. Step 2

    Share it

    Publish to a link or your own domain and run it wherever your campaign lives.

  3. Step 3

    Watch it land

    Watch conversions, A/B results, and scored leads arrive ready for the right person to act on.

About Funnels.

What is Formspring Funnels?
A way to build step-by-step flows that qualify, persuade, and convert - the growth engine for landing pages and lead gen. Add countdowns, testimonials, and A/B tests, score answers, and send sales a qualified lead.
Do I need to be technical to build a funnel?
No. Start from an industry template or describe your offer and let AI draft it, then drag your steps into place. No code, no jargon.
Can I tell which version converts better?
Yes. Run an A/B test and let real stats pick the winner. Conversion tracking shows where people convert and where they drop off, step by step.
Do funnels work on mobile?
Yes. Funnels are built for phones first, so the experience feels natural on a thumb and adapts gracefully to bigger screens.
Can I take payments inside a funnel?
No, and the builder will tell you so rather than let you publish a dead checkout. Card payments live in Forms, where the charge is created server-side and reconciled with the payment provider. A funnel qualifies and scores the lead, then hands it on: end the funnel on a payment form, or route the scored lead to whoever closes it.

Your next funnel is three minutes away.

Pick a template, make it yours, and share it today. Every plan includes its submissions with no per-response overage fees.

No card needed. 50 submissions a month on the free plan.